Landing page – What is it? What does it do? Why does it matter?
Lead generation is the blood flow of any business. It doesn’t matter if you own a traditional brick and mortar business or if you own a network marketing business.
How to Protect Your Business’s Most Important Asset
July 29, 2012 By Leave a Comment
I found this article, and thought it was great to share. We talk a lot about your self-hosted website as a cornerstone business asset. You own it, you control it, and over time, if you take care of it, it becomes more and more valuable. Your permission-based email list is an asset as well. You [...]
Engagement Marketing – Stimulating Your Business
July 24, 2012 By Leave a Comment
I’m currently reading ‘Engagement Marketing: How Small Business Wins in a Socially Connected World’. This is a great read for someone who has no idea where to start when it comes to tackling the social media world. Engagement marketing is not a new form of marketing at all. It has a new name, but the [...]
How To Use Your Success Stories To Sell
July 3, 2012 By Leave a Comment
Success stories are a great way to sell your services, without really selling. This is actually the second part to a post I wrote previously. Your success stories, no matter how small are a selling tool. If nobody ever hears about your success stories, did they really happen? Sure, you know you achieved success with [...]
How To Write A Success Story In 7 Easy Steps
June 28, 2012 By 1 Comment
Knowing how to write a success story is a skill business owners need to have. A success story is a great way to generate referrals for your business.
5 Easy Social Media Productivity Tips
June 27, 2012 By Leave a Comment
Social media productivity continues to be a challenge for business owners. If you have not yet grown the budget to outsource your social media management, here are some tips to increase your own social media productivity.
Your Email Marketing Sucks! I’ll Tell You Why!
June 5, 2012 By Leave a Comment
Email Marketing is one of the best ways to build and maintain customer relationships, yet it is highly misused. I’m not one for long intros, so let’s get started. First what is Email Marketing? Email Marketing is permission-based marketing where an individual GIVES YOU PERMISSION to send them emails. They usually give permission by signing [...]
MilSpouse Marketing, LLC Enters The Social Madness Competition
May 31, 2012 By Leave a Comment
American City Business Journals, the parent company of the St. Louis Business Journal kicks off Social Madness presented by Capital One Spark Business starting June 1, 2012. It’s a national competition that measures the growth of a company’s social media presence. Companies will compete in 43 U.S. cities, with local winners squaring off in a [...]
The Truth About Your Alexa Rank
May 29, 2012 By Leave a Comment
One of the popular measurements for a website is your Alexa Rank. Alexa is great tool that tells you about your website’s popularity compared to similar sites. BUT… what does your Alexa rank really mean?
3 Tips To Get People To Your Website
May 21, 2012 By Leave a Comment
Get People To Your Website – A neverending conundrum…. Whenever I ask small business owners if they have an online presence, I often get the response ‘I’ve got a website!’ I usually follow that answer by asking ‘How is it working for you?’ Then I get a very bewildered look. I further ask, ‘how do [...]
