After successfully launching their Australian affiliate program with Rakuten Marketing, Cotton ON utilized their affiliate program as a key channel for their strategy to expand to new international markets. Through the Cotton ON Australia program, publisher partnerships in the key markets of Hong Kong, Malaysia and Singapore are accessed, with a bespoke US affiliate program being managed by local US account managers.
With website builders, you get what you pay for. While they have plenty of free templates, more professional-looking websites will always cost more money. However, this investment could be worth it, especially as a website is one of the few startup costs for affiliate marketers. The social media profiles you develop are dependent on your niche and target market.
If this were 2002, I'd have laughed at that advice. I've always joked that I can learn to love anything that makes me money. The first niches I competed in were telecom, weight loss and satellite TV – and they certainly weren't “hobbies” I was passionate about, LOL. But that was before the “blog era” when an affiliate site could easily survive as an anonymous presence without a face behind it on the web – and in Google.
The site has lots “the best” -articles. For example, The Best Fish Oil For Dogs (5 Highly Effective Products). Then they have listed 5 different fish oils for dogs and the reader can click their link to buy them. Another example is, “How To Crate Train A Puppy (Plus 5 Excellent Crate Options).” They seem to monetize with Chewy.com affiliate program. Chewy.com is an eCommerce for pet products.
Tradedoubler was founded in 1999 by two young Swedish entrepreneurs. They have offices in the UK and multiple countries throughout Europe, including Sweden, Germany, France, Poland and Spain. Their focus has always been to provide smarter results for both clients and affiliates through technology. In 18 years, they’ve amassed an army of 180,000 active publishers, connecting them to over 2,000 merchants in Europe and the UK. Many of these merchants are household names.
Hi Rae, I think the right niche is the most important step in affiliate marketing. If you choose the wrong niche, you can be doomed from the very beginning. Need a buying niche not just one where people are looking for information. Also you only mentioned it briefly at the end, I think promoting something you know about or is your passion makes the process a lot easier. Great post though, Tom.
Another example of an Amazon Affiliate Website that niched down to long boards. These are like skateboards but longer and meant to cruise, going longer distances than skateboards. It’s a relatively simple website that loads the user with tons of products from the homepage but highlights the lack of comments per review (usually 0 – 2 comments). The typical length of an article is 300-500 words so they are relying on their specific niche for traffic. Not bad for a “.net” domain as they are less common than their popular counterparts “.com”. It’s not the best example, but I’m going for a range.
Hi John! "Flow" refers to the way visitors move through a website. Assuming they don't hit the back button or close their browser, where do they go next? A skilled marketer guides them closer and closer to a sale--for example, from the helpful article they found on Google, to a review of an affiliate product, and finally to their affiliate link. Every part of your site should be designed to make new visitors flow closer and closer toward buying your affiliate products.
Some merchants run their own (in-house) affiliate programs using dedicated software, while others use third-party intermediaries to track traffic or sales that are referred from affiliates. There are two different types of affiliate management methods used by merchants: standalone software or hosted services, typically called affiliate networks. Payouts to affiliates or publishers can be made by the networks on behalf of the merchant, by the network, consolidated across all merchants where the publisher has a relationship with and earned commissions or directly by the merchant itself.

Nice post about Affiliate Marketing and creating a niche themed website. When I started out I took the route of the Affiliate Bootcamp because I was hearing that much based sites are dead and make no money. This article proves just that it is possible. I hope to be earning really good money sometime soon, if not I might have to try a niche based site instead. Thanks for sharing
Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president’s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Same here, this post kind of fell from the sky at such a great time. Been building a great community of readers over the years but reached a point where I’m losing money maintaining the site and newsletter. As you said, the ads don’t bring much -ironically I use Adblocks too but affiliate marketing always seemed like a weird and opaque subject. I’ve read many of Chris Guillebeau’s books in the last few months (this is how I discovered your site actually!) and I didn’t realize he had affiliate links for instance. Your post opened up a new window of possibility for me. Still need to process everything and do the work behind but a big thank you to you Sean!
Thats a great point, and I’ve definitely seen my fair share of those “how to start a blog” posts. That’s always been a good fit for people at Location 180, and if they do a good job on the post (truly make it useful) that’s one that doesnt bother me as much – solely because I know how valuable starting a blog can be for your life and goals. So if it’s some personal finance blogger that creates one and you start a blog from that by following their tutorial – all the better!
There are a bunch of ways to get rich on the internet,  but sadly book blogging isn’t typically one of them. Once upon a time, if your blog brought in serious traffic (as in, hundreds of thousands of unique visitors per month), you could generate a decent income from advertising. However, those days are long gone. Now if you want to make good money from your blog, your best bet is to use it as a platform for selling goods and services.

Thanks for a nice job. I am currently promoting some of the affiliate programs listed here and making a few dollars from them. But I must say that making money from affiliate programs is not rocket science; it requires hard work and perseverance. Affiliate marketing keeps evolving daily and any serious affiliate should be ready to change tactics and invest time and money in order to beat the competition.
The truth is much more complicated. It’s true that affiliate programs can be sources of phantom revenue and off-brand promotion. But managed properly, they can also make up 5-15 percent of online revenue and have an ROI among the highest of any online channel. CMOs are realizing that affiliate marketing can be an important part of their arsenal and are integrating the channel into their overall marketing strategies.
One thing alot of ppl don’t know is that their small blog and writing about things that are passionate to their heart can yield them healthy affiliate income vs what they’re earning on the day job now in as little as 2 years. The key to success in affiliate marketing if you’re generating income via a content-based WordPress blog or static HTML website is to frequently update it with “lots and lots of content” Transformational content marketing in a specific niche is possible for anyone who has 0% experience writing online. 

Affiliate marketing is actually really simple; you promote, or even just mention someone else’s product. Then someone comes along, clicks the link you provide, buys the product, and you get a commission on the sale, which is sometimes as high as 75% of the price of the product! Affiliate marketing can be a powerful tool to make large amounts of money, without doing a lot of work. However, while affiliate marketing is an easy concept, you need to know what you are doing. There are specific, proven strategies and steps that you must follow in order to build a successful affiliate marketing business online. Lots of people try affiliate marketing for the first time and fail, because they don’t have the roadmap to follow.
Additionally, feel free to seek out conversations with both consumers and other professionals. Send out LinkedIn invitations to those you think might be a good professional contact. Join Twitter conversations that are relevant to your industry or product. Physically attend networking events or conferences you think could result in a stronger network or more informed strategy. You’re a part of a community now, but other people don’t know that unless you show up.
Affiliate marketing is one of the easiest ways to make money on the Internet. You don’t need any great technical skills to make a start, and it’s a business you can scale over time. Initially you’ll be selling other peoples’ products, but eventually you can develop your own ebooks and training courses for even greater profits. One of the questions I get asked all the time about affiliate marketing is what are the best niches to work in. Before I can answer that I have to clarify what exactly I mean by a niche in Internet marketing.
Good point about reviewing online courses before you promote them to protect your reputation. However, I would like to point out that the level of attention the course creator gives you (the endorser) and what they give to a random customer might be very different. There are so called marketing gurus out there who are extremely skilled at making false promises and not delivering on them. Once they have the endorsement of a few reputed marketers and some ‘lucky’ customers, they can easily get away with ripping other people off with hyped up money making guarantees. I have had a personal experience with this as a customer, but lets not mention names! The point is, when we are promoting someone, we need to do an in-depth due diligence. Only going through their course is not enough. It would be great if there was some kind of a course review site -something like tripadvisor. This is something that the industry really needs – something to make people accountable. A lot of people are losing faith in these online courses. I am staying away from promoting people unless I am very certain of their integrity.

JVZoo’s strength is that it allows experienced marketers to gain access to product launches and a huge range of online courses while setting up sales funnels and customized landing pages. It’s definitely not for someone who wants to monetize a blog or earn money by having users click through and buy physical products. If you’ve carved out a strong presence online in the marketing space, JVZoo might be a perfect fit.


MaxBounty works exclusively with digital products, usually about giving one’s email or signing up for a newsletter. MaxBounty has CPA, Pay-per-call, and CPL campaigns that you can choose from. MaxBounty is involved in a large number of verticals, including market research, real estate, social games, finance, dating, and diet, but is primarily designed for marketers seeking to acquire new leads.

Sometimes, individual entrepreneurs with great products are worth a look, although you should check them out first and do some research. Entrepreneurs or companies may run their own affiliate program and you can apply directly to them to promote their products and services. Finally, Amazon is always an option as you can be an affiliate for just about any type of physical product on their network.

As you can see the two types of programs are different. Even so, there are some similarities. The biggest one, as you can guess, is that incentives drive people to promote. Whether it be promoting a link in a piece of content, like in affiliate marketing. Or sharing a referral link with a friend, as with referral marketing. The incentive isn’t the only thing on the line, however…
He put only very little effort on building this site but it makes him thousands of dollars every year “on autopilot” (=passive income).  I think creating this site took only like a few workweeks in total. We can certainly say it was success. You can take a look at the process how Jay built the site on Wealthy Affiliate live training archive. (I’ll leave a link below.)
I think one of the most important things bloggers need to do to get affiliate sales is to make sure they have great photos for what they are selling/promoting. Good writing is important but most people are attracted to the visual aspect of what they’re reading. My posts with more photos do so much better than the posts that don’t have as many. Your audience needs to see what the product actually looks like. Many people are lazy and may not always click on the text link.
Given that I am still in reading and preparation phase, I am mainly interested to overlap my niche with real life interests so I could have motivation to produce content on regular basis. Two that I am highly interested are PC parts and Fitness. I am aware they are too general subjects with lot of sites doing the same, but my idea is to produce constant review on PC parts, Laptops, Mobile devices, Accessories all in different categories, create lists like top5 or 10 under XX budget etc. Similar approach I would use if I I decide to go with Fitness path and divide content training advice, review of fat loss methods, supplementation, nutrition etc. I am aware that this will be a long journey and that it can pass few months before sales start to kick in and that’s the risk I am ready to take. My questions are:

Over the course of 6 months I’ve made $1300 with Amazon Affiliates alone with the majority of that coming from about 15 different posts. Each month I am seeing a steady and slow increase in my affiliate earnings as I continue to create content that recommends helpful products, even when my traffic is lower. My DA is at 39 and I average about 100,000 page views every month.
I’ve actually never even considered affiliate marketing for my blog… You’ve definitely given me some things to think about. I definitely think My blog should be more established (more traffic, followers, etc) before I would want to make that kind of charge… I’m still learning so much, I don’t want to overdo it by taking my blog to another level. Plus since my traffic isn’t super high, it wouldn’t be beneficial to me just yet. Great info Margot!
Book review sites have long been a profitable type of site to run. GoodReads was one of the most popular book review sites and Amazon agreed, purchasing it for hundreds of millions of dollars. Kirkus Reviews follows the trend of reviewing every single book out there and each page contains an affiliate link to Amazon. When you choose a product like books, you'll never run out of new products to review!

There are two ways to approach affiliate marketing: You can offer an affiliate program to others or you can sign up to be another business's affiliate. As the business driving an affiliate program, you'll pay your affiliates a commission fee for every lead or sale they drive to your website. Your main goal should be to find affiliates who'll reach untapped markets. For example, a company with an e-zine may make a good affiliate because its subscribers are hungry for resources. So introducing your offer through a "trusted" company can grab the attention of prospects you might not have otherwise reached.


According to HowStuffWorks, “Affiliate programs, also called associate programs, are arrangements in which an online merchant website pays affiliate websites a commission to send it traffic. These affiliate websites post links to the merchant site and are paid according to a particular agreement. This agreement is usually based on the number of people the affiliate sends to the merchant's site or the number of people they send who buy something or perform some other action.
Niche — Unless you’re Amazon, people don’t come to your site looking to buy both weed-wackers and moisturizing cream. Most websites have their products narrowed down to a specific genre, such as fashion, health, petcare, etc. If you’re wanting to go into affiliate marketing, your first plan of action is to determine what you’re selling. This step comes first because so many subsequent decisions depend on this answer. The type of website you make, the type of audience with which you engage, all of these are heavily influenced by your niche. If you’re having trouble deciding where to focus, do some introspective thinking to determine what you’re passionate about.  

There are some things that are confusing to a newbie such as "affiliate tracking" that isn't clearly explained, but (I'm old school) I have noticed that it is typical of writers in this day and age to assume that the readers understand most everything the author is talking about. Even when I took web design classes at a local college the instructors assume ALL students are millenials (I'm a gen X) and will not explain in more detail unless asked.

This site is ranking very well for a very competitive keyword.  They are primarily monetized by adsense as outlined here; however, in the navigation bar, I also boxed a link that takes the visitor to another website owned by the same person/company.  Its obvious as there is quite a bit of interlinking between these 2 sites and actually several other websites as well. The Adsense placement is good on this site.  Its above the fold and within the content.  This probably gets a pretty good click through rate.


So combine a review site and something people everyone loves, like babies. Imagine all the confusion new parents have when they bring a new baby into the world. What do they do, what do they need, what is the best? BabyGearLab solves that by reviewing baby stuff and helping parents understand it and buy it. This site has been around since 2011 helping parents through the impossible decisions of what is best for your baby.

I know this from experience. Three years ago I was a struggling affiliate marketer, bouncing from offer to offer (playing a game of what I call “affiliate pinball”). Today I make a full-time income from diverse passive income streams: sales of affiliate products, sales of my own products, and Adsense revenue (my Adsense revenue alone topped $2,000 last month). And it’s all because I focus on serving the needs of a niche audience.
ive been thinking about this affiliate website thing for quite some time. those gurus make it sound so easy till i started researching reading up a bit here and there. all these things which needs to be done... blogging, pillowing, backlinking, wordpress, finding niches etc etc... the physically doing it on the pc, and finding content and pics and vids etc is whats stressing me out. at the moment im so confused !! haha i read that its best if you decide on a niche on which you have allot of knowledge, like a hobby etc. i dont have hobbies due to working away from home, and i build substations for a living. i cant think of a niche involving substations. are there videos somewhere which nicely shows exactly where to click what while building the website and doing the blogging, pillowing, backlinking etc? and honestly, with all the websites on the net allready, does new websites have a chance in 2014 to make some money?
If you try to sell a product that is in low demand then chances are that you are not going to get many sales no matter how hard you try. So it is a good idea to spend a bit of time researching and finding out if a product that you are thinking of promoting is a product that your audience needs. If your site gets decent traffic then you can conduct an online survey and easily get input from your visitors.
The fitness craze is real! The unfit get fit and the fit get fitter! It is incredible how huge the fitness industry has become. And we’re talking about everything from fitness equipment to fitness supplement to fitness apparel. There is even a wide range of niches within the fitness niche! Think about it. There is weight loss, bodybuilding, running, capoeira, and that’s just a few of a seemingly limitless list!
Just like I've been able to create several profitable websites, this site is a really good example of what's working right now in SEO.  The site is full of useful content, and most of the newer content is pretty long-form (meaning over 2,000 words per article).  They publish quite a bit, and this team is known to have their processes down really well between their writers, editors, VAs, and other parts of their team.  This is a tough niche to crack, but these guys have done a great job showcasing how to build a profitable authority site from A-Z.

JVZoo was founded in 2011 and has since rocketed to near the top as one of the most popular affiliate programs out there. JVZoo is unusual in that there are no upfront costs for either publishers or merchants (advertisers). JVZoo’s income is exclusively from charging fees (to both the merchant and the affiliate) after a sale has been made. It is also unusual in that it pays commissions “instantly” via PayPal rather than once a week/fortnight/month like other affiliate programs.
A U.K. based dating affiliate network that operates a number of mainstream and niche dating sites, including Cupid.com, Flirt.com, BoomerDating.com and PlanetSappho.com. You can promote any of these sites based upon the needs of your audience, and with so many sites to choose from, it’s pretty easy for most affiliates to find at least one or two that are a good fit. Commission rates at Cupid plc can be impressive, too, with $15 paid just for free sign ups, and up to 90 percent commission paid on paid memberships.
Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president’s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
7. Using above methods, create a spreadsheet - or have a list somewhere you can track the communication between you and potential affiliates. This way if you never get a response after the first time, you can try to contact them again after a few weeks. Generally, this process may take a couple of months to get a response because many contacts are busy and they will not see your emails the first couple of times.
The other competition, the one we want low, is the competition of the top 10 sites ranking in Google for that keyword. When we say low SERP Competition, it menas we are addressing the strength of the top 10 and thats made up of a series of factors which Spencer mentioned will be addressed in detail in future posts. But to name a few: Title, backlinks to page, and number of links to the ranking page. Hope that helps 🙂
You should also make sure you aren't competing with your own affiliates for eyeballs. Any marketing channels you're using, such as search engines, content sites or e-mail lists, should be off limits to your affiliates. Put marketing restrictions into your affiliate agreement and notify partners immediately. It's your program--you set the rules. Or, if you prefer, you can let your affiliates run the majority of your internet marketing.
Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
Affiliate marketing currently lacks industry standards for training and certification. There are some training courses and seminars that result in certifications; however, the acceptance of such certifications is mostly due to the reputation of the individual or company issuing the certification. Affiliate marketing is not commonly taught in universities, and only a few college instructors work with Internet marketers to introduce the subject to students majoring in marketing.[37]
We've partnered with The Foundation for Learning and Youth Travel Education (FLYTE), a nonprofit organization that empowers youth living in underserved communities through transformative travel experiences. FLYTE teaches that we are more alike than we realize. By bridging the gap between fear and understanding, FLYTE empowers future generations by connecting them to the world.
Good point about reviewing online courses before you promote them to protect your reputation. However, I would like to point out that the level of attention the course creator gives you (the endorser) and what they give to a random customer might be very different. There are so called marketing gurus out there who are extremely skilled at making false promises and not delivering on them. Once they have the endorsement of a few reputed marketers and some ‘lucky’ customers, they can easily get away with ripping other people off with hyped up money making guarantees. I have had a personal experience with this as a customer, but lets not mention names! The point is, when we are promoting someone, we need to do an in-depth due diligence. Only going through their course is not enough. It would be great if there was some kind of a course review site -something like tripadvisor. This is something that the industry really needs – something to make people accountable. A lot of people are losing faith in these online courses. I am staying away from promoting people unless I am very certain of their integrity.
There is no shortage of products you’ll be able to promote. You’ll have the ability to pick and choose products that you personally believe in, so make sure that your campaigns center around truly valuable products that consumers will enjoy. You’ll achieve an impressive conversion rate while simultaneously establishing the reliability of your personal brand.
While the traffic estimates are lower than some of the other sites on this list, people in the baby gear niche are an important customer base because they definitely purchase products.  This is a big industry and I would guess that the conversion rate for this site is slightly higher than OutDoorGearLab.com.  Typically when someone researches a baby product, they are typically looking to buy that baby product.  If someone is researching a tent, they may just be looking around at different options that they can compare for their next camping trip – not necessarily to buy that tent.  Most of their traffic is organic, and continuing the trend of well ranked long form content, their top post is 8,800 words long (which is a beast of an article).  If I had to take a guess at revenue, it would probably be north of 30k per month for this site based on traffic.
LinkConnector is something of a mixed bag, so it’s probably best for experienced affiliates who have become disillusioned with other networks and are looking to expand. LinkConnector’s bizarre mix of high-quality products and a low-quality dashboard make it hard to truly assess its viability, but their exclusive deals with some vendors can make it a true home run for publishers working in certain niches.
Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
GOOD - A technique I've seen used quite a lot is the "Check Price On Amazon" link. Instead of displaying the product price, they display a hyperlink with anchor text of Check Price. This makes the buyer more curious to click the link and see how much the product is. And remember, Amazon have a 24 hour time limit before your affiliate cookie expires, meaning if the potential customer buys anything on Amazon within that 24 hour period of clicking your link, you're going to get a commission!
Just imagine how much you could start investing if you owned or two of these niche sites. The thing is, it’s completely do-able. I have the skills (most people do) to create something like this. I am so freaking pumped to start my next niche website! I’m using these lessons learned to start my keyword research now. I’ll follow up on my progress in the upcoming blog posts. I really hope this helps you as much as it did me. It’s really inspirational to see how others are making additional income online with niche websites!
The site has lots “the best” -articles. For example, The Best Fish Oil For Dogs (5 Highly Effective Products). Then they have listed 5 different fish oils for dogs and the reader can click their link to buy them. Another example is, “How To Crate Train A Puppy (Plus 5 Excellent Crate Options).” They seem to monetize with Chewy.com affiliate program. Chewy.com is an eCommerce for pet products.
The fit must be right between you and the merchant who is going to benefit from your promotional efforts, or it simply won’t work. The easiest way to begin with affiliate marketing is to select an affiliate network. Many affiliate networks exist, some which are tied to well-known companies like Amazon, Google, and Apple, while others specialize in specific types of products and services.

A relative newcomer that was only founded in 2014, ConvertKit has taken the world of email marketing by storm. According to the company, they now have nearly 20,000 active customers of their email services. Their affiliate program works by paying existing customers a lifetime 30 percent commission for referrals that subsequently become ConvertKit customers or who sign up for ConvertKit webinars and other digital products.


One big difference between SkimLinks and VigLinks, however, is that once you’re approved by the company, you can choose to work with any merchant or program on its platform. SkimLinks has also published a white paper discussing its partnership with Buzzfeed, giving SkimLinks a lot of credibility. SkimLinks also has a higher tier of vetted merchants called “Preferred Partner” and “VIP” that both pay higher commissions than standard merchants.
With website builders, you get what you pay for. While they have plenty of free templates, more professional-looking websites will always cost more money. However, this investment could be worth it, especially as a website is one of the few startup costs for affiliate marketers. The social media profiles you develop are dependent on your niche and target market.
Second, he's able to attract people who are searching for those particular products in the search engines. If they search for those products they might end up on one of his review pages, where they would read his negative review of the product.  The affiliate hopes to make the customer reconsider their decision to buy the product and question what alternatives are available. In fact the affiliate has (quite cleverly) anticipated this response, and placed a number of his high-earning "five star" recommended products at the bottom of the page. Readers of the review can click through to his favorable reviews of these products, or simply go through to the merchant site directly 
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