This is a very common way to promote offers. For example, you will often see a blog post with links to certain products or services. If the reader clicks through and makes a purchase, the blog owner will make a commission. These in-text links blend in with other content on your site and are a great way of promoting an offer within your content, without being over-the-top salesy with banners.
Continuing with the recipe blog scenario, I'd be comfortable with that because it has tons of potential to market a variety of products: pots, pans, cooking utensils (like particular measuring spoons or spatulas), kitchen appliances (like handheld mixers or crockpots), specialty foods (recommend a specific oil that is hard to find – link to it at Amazon), aprons, cookbooks, cutlery sets, bakeware – this list goes on and on. I love niches like this that have few limitations on what you can market and tons of potential merchants to partner with. I've already discussed how to make money from a blog once you can confirm there are things you can market.
Tradedoubler was founded in 1999 by two young Swedish entrepreneurs. They have offices in the UK and multiple countries throughout Europe, including Sweden, Germany, France, Poland and Spain. Their focus has always been to provide smarter results for both clients and affiliates through technology. In 18 years, they’ve amassed an army of 180,000 active publishers, connecting them to over 2,000 merchants in Europe and the UK. Many of these merchants are household names.
Given that I am still in reading and preparation phase, I am mainly interested to overlap my niche with real life interests so I could have motivation to produce content on regular basis. Two that I am highly interested are PC parts and Fitness. I am aware they are too general subjects with lot of sites doing the same, but my idea is to produce constant review on PC parts, Laptops, Mobile devices, Accessories all in different categories, create lists like top5 or 10 under XX budget etc. Similar approach I would use if I I decide to go with Fitness path and divide content training advice, review of fat loss methods, supplementation, nutrition etc. I am aware that this will be a long journey and that it can pass few months before sales start to kick in and that’s the risk I am ready to take. My questions are:
You may wonder if it’s worth adding affiliate links when your book review isn’t going to be flattering. My response is: sure, why not? Sometimes people’s tastes will be different than yours, and they may want to check out the book anyway. Or, they may click on the link to see if the reviews at Amazon agree with yours, at which point they may wander off and buy something else at the store. You’ll still get credit and make a percentage of the sale.
Nick Loper is a veteran affiliate marketer, author, and a lifelong student in the game of business. His latest role is as Chief Side Hustler at SideHustleNation.com, a growing community of part-time business owners. Need a leg-up in getting your biz off the ground but short on time? Grab Nick’s free "Cliff’s Notes"-style guide to the world’s best business books here. Follow Nick on Twitter at @nloper.
I know this from experience. Three years ago I was a struggling affiliate marketer, bouncing from offer to offer (playing a game of what I call “affiliate pinball”). Today I make a full-time income from diverse passive income streams: sales of affiliate products, sales of my own products, and Adsense revenue (my Adsense revenue alone topped $2,000 last month). And it’s all because I focus on serving the needs of a niche audience.
It can mean sharing it on your social media profiles. It can mean including a few articles or video in your weekly newsletter that relate to your products. It can mean going on internet forums and replying to individuals whose questions you know how to answer. It can mean writing a guest post that gets your name and website name onto another person’s site, expanding your reach to their network as well.
But I think the biggest deciding factor in this, goes back to the site as a whole and all of the other posts. Are the genuine? Is the blogger constantly trying to push products? I’d like to think I’ve been doing this long enough that my audience knows I’m not out to make a quick buck – and I think even relatively new bloggers can prove this based on their other content.
Nearly everyone knows that some 25% of all online sales, and for many book titles 50% or more of their sales [source] happen on Amazon.com. Amazon also ranks books by sales, and I thought it’d be interesting to go to the e-tail giant’s website, and see what are the top five books on affiliate marketing. If we go there, choose “Book” as category, and search for “affiliate marketing”:
Many affiliate marketers use paid advertising to generate additional traffic to their site and drive more sales. Paid advertising on social media is often a good place to start, as these networks tend to be more affordable.You may also want to consider taking out inexpensive banner ads on small niche sites. Depending on your niche, Google AdWords could also be a good option to drive some paid traffic to your site.
The great thing about using a hobby for your niche is your existing familiarity with the topic. This means you’ll spend less time doing research, which makes the writing process less stressful. Trust me, if you pick a niche that you don’t enjoy on some level, the work will be a chore. I learned that lesson when I tried to write dozens of articles about shoes. Never again.
A relative newcomer that was only founded in 2014, ConvertKit has taken the world of email marketing by storm. According to the company, they now have nearly 20,000 active customers of their email services. Their affiliate program works by paying existing customers a lifetime 30 percent commission for referrals that subsequently become ConvertKit customers or who sign up for ConvertKit webinars and other digital products.
888.com is a premium gaming destination and a well established name in the casino and poker circuit. Its site offers numerous sub-brands including 888sport, 888ladies, 888bingo, 888casino and 888poker, as well as ReefClub Casino. The 888 family of companies attract millions of players, and the company provides affiliates with frequent promotions to keep players interested.