Making Sense Of Affiliate Marketing – An easy to follow online course that teaches you the ins and outs of affiliate marketing. It’s written by Michelle Schroder who makes $100K+ a month from her blog. A genuine super affiliate that shares her success stories and affiliate marketing techniques with her community both on her private Facebook group and on her blog.
Awesome article! This is jam packed with great info. I am just starting a personal finance blog with my fiance and we were a little confused about how to start monetizing. We were initially thinking about using Google AdSense but between this post and another blog I read I am surely convinced that’s not the correct route. I’m really happy you have shared this information because it’s provided an excellent starting point for creating income.
Hi, Nice article. I am not sure about the process though. I can understand, finding a niche. But, when it comes to affiliate programs I get a little lost. Would I be promoting someone else's products? If so, no problem. I know I need to research high end products with gravity, are these products ones in certain stores, or companies, etc.?? If so, do I need to get permissions to be on an affiliate program with that company? Also, if it is products with a company, then how do I offer promotions on their products since they are not mine? Thank you, Nanette Vlahusich
Leanne, that was great stuff. I saw some interesting delineators I’d never seen before, like how many subscribers you have making a difference in whether you should start with affiliates, at what level, etc. I appreciate the “ethical” angle you weaved throughout this, too, because affiliate marketing can/does have a bad reputation due to the way it’s been abused in the past. Your article will help educate current and future affiliate marketers, much appreciated!
Do you have any opinions about sites that got hit with Google Fred for having too much affiliate content? I think one of your other sites got hit (not TYS) and I saw you add a lot of new content but it’s not going up much. The same thing happened to me; I had too much affiliate content and got penalized; added more content but it’s not helping. I am thinking of just starting a new site and redirecting links to the new site. I feel like this penalty is unrecoverable….
Interesting anecdote: On one of our “authority sites”…right now, we’ve gone the way of NOT placing ads on the home page, actually. We have images/categories on the first page that people click through to get to the content. Because of this we have an EXTREMELY low bounce rate…everyone who comes to the site (via the primary or exact match KW) has to make another click to get to the area they really want, which will contain ads. I think eventually we’ll blend in just a FEW ad placements above the fold on the main page.
Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
Flexoffers is another huge affiliate marketing network. They pay you (the affiliate) a lot faster than others in the industry. It has more than 10 years of experience in the field. While they do not offer anything that is neither groundbreaking nor revolutionary, they do provide a solid array of tools and features that will surely aid you in your campaigns. In addition to the fast payouts, Flexoffers lets you choose from thousands of affiliate programs to promote, offers various content delivery formats, and more.
Truth be told, many marketers don’t give affiliate marketing the respect and attention it deserves. This is partially because many marketers believe it’s synonymous with referral marketing, which is something they’re likely already doing. But the two terms are not interchangeable, and the differences are better understood once you learn how affiliate marketing programs work.
A good alternative to Amazon Affiliates is the Target Affiliate Program. They are another big business, who sells a huge variety of product, so it’s very easy for bloggers to fit links easily into their content. The downside is that Target is a popular shopping place, so affiliates may miss out on potential commissions when people choose to shop in-store instead. Nonetheless, it is still a great affiliate program.
While the traffic estimates are lower than some of the other sites on this list, people in the baby gear niche are an important customer base because they definitely purchase products. This is a big industry and I would guess that the conversion rate for this site is slightly higher than OutDoorGearLab.com. Typically when someone researches a baby product, they are typically looking to buy that baby product. If someone is researching a tent, they may just be looking around at different options that they can compare for their next camping trip – not necessarily to buy that tent. Most of their traffic is organic, and continuing the trend of well ranked long form content, their top post is 8,800 words long (which is a beast of an article). If I had to take a guess at revenue, it would probably be north of 30k per month for this site based on traffic.
Number of estimated visitors: This data is just an estimate. I used the SEMRush Report and Similar Web for this stat. The estimated numbers of visitors varies A LOT. Take these numbers with a grain of salt. This post isn’t about the accuracy of the estimates or how SEMRush or Similar Web make the estimates. The estimates can give you a general idea about the scope and magnitude of the traffic, NOT the exact number.
A niche is a segment of a market you can identify and target. As a rule of thumb, there will be less competition if you choose a narrow niche. Chances are the best domain names are already taken for the most popular niches, and generating traffic will be harder. For example, competition is intense in the diet and fitness niche, and you’ll have to work really hard to rank well in search engines and attract volumes of traffic. However, there are thousands of narrower niches in these fields where you’ll be able to make good money as an affiliate marketer. Examples would include paleo diets, fitness for the over 60s and losing weight after pregnancy.
Anyway, my guess is that this site ranking at #8 in Google for this keyword and the high CPC, probably pulls in between $500 to $1000 per month. In fact it could actually be much more that that just depending on how much traffic they really receive. This is with the assumption that they receive traffic from more than just this keyword (which is the case with every single website I have ever owned).
Many affiliate programs will often run promotions with good discounts or giveaways that might be attractive to your audience. For example, if you're an Amazon Associate and the site have a big Holiday Sale, it would be the perfect opportunity for you to promote discounts to your website visitors. This is a great way to promote your offers while also providing good value to your audience.
Affiliate marketing should be viewed as a long term business, so give careful thought to your affiliate marketing niche before you start developing a website and building a mailing list. The subject should be something you enjoy and have some interest in, or running the business could become a chore. Remember that the goal is to make money, so avoid any ‘vanity projects’ where there are little or no profits to be made.
2. Never rely on a single traffic source. Always expect the unexpected when it comes to marketing. Don’t put all of your eggs in one basket, as the old saying goes. Master one source and then move to the next. Trying to become an affiliate marketer is tedious and you will probably start with just one main traffic source such as search engines, but over time, you will want to diversify as much as possible.
I’m always shocked by the amount of content in each blog post on this site… No matter how many times I search the web, I find this site in my top searches with QUANTIFIABLE content. It’s valuable. Great stuff you provide. And SO MUCH. It’s one of my favorite sites to review and read, seriously. I often link back, just so I can remember where I found the information. Wonderful information to share! Thanks for being prolific.
Let no one tell you that email marketing is dead. An email list is crucial for every affiliate marketer. You can start building up your email list with a lead magnet (like the information products mentioned previously) or even just by encouraging your audience to sign up for your updates. You can then push your content to this audience via email and also direct them to your affiliate offers. Don't be sleazy about the sales, but if you build up enough trust with your email audience; when the time comes, they will not mind purchasing a product from you.
If affiliate marketing on your book blog is your strategy to get rich quick, you, my friend, are in for a rude awakening. In my early days of blogging, I once received a cheque from Amazon for something like 42 cents. Not even kidding. (I still have it somewhere, and when I’m back in Perth next week, I’ll find it and post a pic.) Since then, both Lectito and my readership have grown, and I’ve built up a reasonable archive of posts that contain affiliate links. A year and a bit after starting Lectito, I’m making about $20 a month from affiliate marketing, and that’s mostly because a few of the links have higher commissions attached. I know:
Developing and monetizing microsites can also garner a serious amount of sales. These sites are advertised within a partner site or on the sponsored listings of a search engine. They are distinct and separate from the organization’s main site. By offering more focused, relevant content to a specific audience, microsites lead to increased conversions due to their simple and straightforward call to action.
How To Start 3 Different Online Businesses With Just 1 Idea: Sell Products, Start a Blog & Create Passive Income (Making Money Online, Entrepreneurship & small business, business marketing), this book provides readers with a great concept. Creating 1 business can offer you three different income streams. Online you can do 3 things to make money; sell products, sell services, and collect commissions. If you are smart you will capitalize on all 3. This book will show you how to do that for $9.99.
A relative newcomer that was only founded in 2014, ConvertKit has taken the world of email marketing by storm. According to the company, they now have nearly 20,000 active customers of their email services. Their affiliate program works by paying existing customers a lifetime 30 percent commission for referrals that subsequently become ConvertKit customers or who sign up for ConvertKit webinars and other digital products.
A service like Wealthy Affiliate acan help you find a good affiliate marketing program for your niche, but even if you just head over to ClickBank.com and set up a free account, you’ll see that there are literally thousands of possible affiliate programs and items that you can choose just on that one single platform, and as such you have all the variety you could ever need.
Affiliate Marketing is based on revenue sharing and is a type of incentives program. The goal of marketing is to build an alliance with a brand, product, service, or company, and market these services to people online. The Affiliated Marketing consultant shares in a percentage of the company’s profits in exchange for bringing them valued business and gained exposure. The same marketing advertising concepts used in television and print ads are applied here, only the platform that is used to entice and attract the consumers is on the internet.
Do you have zero interest in an expensive mountain bike the company you are an affiliate of sells? Well, you probably don’t want to feature it on your blog, as it is extremely difficult to persuade readers (or anyone for that matter) that they should buy something you wouldn’t be caught spending a single penny on. When you are passionate about a product or–at the very least–interested in learning more about it, this will come through to your readers, engage them and better coax them to buy
A U.K. based dating affiliate network that operates a number of mainstream and niche dating sites, including Cupid.com, Flirt.com, BoomerDating.com and PlanetSappho.com. You can promote any of these sites based upon the needs of your audience, and with so many sites to choose from, it’s pretty easy for most affiliates to find at least one or two that are a good fit. Commission rates at Cupid plc can be impressive, too, with $15 paid just for free sign ups, and up to 90 percent commission paid on paid memberships.
So, you want to start an Affiliate Marketing Business. One of the first and most challenging decisions you have to make is what market niche you are going to choose. And, quite honestly, this could be very tricky. You could sit down and list all of your interests and passions and still come away feeling like you didn’t discover the singular thing you were meant to do.
Hi John! "Flow" refers to the way visitors move through a website. Assuming they don't hit the back button or close their browser, where do they go next? A skilled marketer guides them closer and closer to a sale--for example, from the helpful article they found on Google, to a review of an affiliate product, and finally to their affiliate link. Every part of your site should be designed to make new visitors flow closer and closer toward buying your affiliate products.
I’ll talk about adding advertising to your book blog in the next post in this series (hey, there’s no reason to limit yourself to one source of income!), but, in the meantime, you may want to check out How You Can Make Money Promoting My Ebooks (and other people’s too), a post I did a couple of months ago. It talks more about Smashwords, in particular, and how to find authors offering high affiliate percentages over there.
The concept of affiliate marketing on the Internet was conceived of, put into practice and patented by William J. Tobin, the founder of PC Flowers & Gifts. Launched on the Prodigy Network in 1989, PC Flowers & Gifts remained on the service until 1996. By 1993, PC Flowers & Gifts generated sales in excess of $6 million per year on the Prodigy service. In 1998, PC Flowers and Gifts developed the business model of paying a commission on sales to the Prodigy Network.
StudioPress itself is somewhat of a niche product as it is targeted to existing WordPress users who found setting up and managing a WordPress site too difficult or time-consuming. StudioPress prides itself on being easy to use, but their main claim to fame is that their hosted websites are “faster and more secure” than other WordPress hosting companies as well as using the “Genesis framework” which is supposedly more SEO friendly than other WordPress builds.
Matthew owns an internet marketing blog that has won many awards and has been featured on various big brand websites such as Entrepreneur and ProBlogger. Matt is known for producing outstanding high-quality content that sticks out from the competition. The blog specialises in producing high-quality tutorials and case studies that help with things like link building, social media and traffic generation.