Sometimes, individual entrepreneurs with great products are worth a look, although you should check them out first and do some research. Entrepreneurs or companies may run their own affiliate program and you can apply directly to them to promote their products and services. Finally, Amazon is always an option as you can be an affiliate for just about any type of physical product on their network.
Do you have zero interest in an expensive mountain bike the company you are an affiliate of sells? Well, you probably don’t want to feature it on your blog, as it is extremely difficult to persuade readers (or anyone for that matter) that they should buy something you wouldn’t be caught spending a single penny on. When you are passionate about a product or–at the very least–interested in learning more about it, this will come through to your readers, engage them and better coax them to buy
I just got finished reading Affiliate Marketing on the Web. Having been in the Internet Marketing business for almost 10 years, I must say that this was one of the best books I've read on Affiliate Marketing from both the merchant's and publisher's side. If you are looking for a book that gives you specific recommendations and pros and cons on which type of affiliate program you are seeking to deploy or participate in, this is the book for you!

I earn money by explaining about different kind of language learning courses and resources. I explain, for example, that I learned French by listening to a free podcast called Francais Authentique. I mention that I only used their resources and they were extremely helpful. Most resources are free but they also have paid courses for those who really want to take French skills to the next level.
I loved seeing the example of the Kids Tablet with Wifi utilizing affiliate marketing. It gave me some great ideas on integrating amazon for my own children’s blog. I would be interested in knowing how much they are earning monthly from their affiliation. Being a mother of a two year old myself, I could see myself writing reviews on Amazon products my daughter enjoys.
Affiliate marketing is a type of performance-based marketing in which the affiliate program owner rewards affiliates for each visitor or customer they send to the business' website. Most affiliate programs only pay for successful sign-ups, sales, or something similar. The amount of the commission usually reflects the difficulty and product price point. Affiliate commissions can be either fixed or a percentage of each sale.
I’m always shocked by the amount of content in each blog post on this site… No matter how many times I search the web, I find this site in my top searches with QUANTIFIABLE content. It’s valuable. Great stuff you provide. And SO MUCH. It’s one of my favorite sites to review and read, seriously. I often link back, just so I can remember where I found the information. Wonderful information to share! Thanks for being prolific.
If you are completely new to affiliate marketing, you will appreciate the overview, advice, and pointers. For me the book was way too basic and was not polished (lacking solid editing) like I expected from a book available on Amazon. It promoted a few affiliate management software products which felt salesy and out of place. I agree with the comments that the content switched back and forth between being an affiliate and running an affiliate program for your site. The book was OK and serves a purpose, so 3 stars is my review.
Interesting anecdote: On one of our “authority sites”…right now, we’ve gone the way of NOT placing ads on the home page, actually. We have images/categories on the first page that people click through to get to the content. Because of this we have an EXTREMELY low bounce rate…everyone who comes to the site (via the primary or exact match KW) has to make another click to get to the area they really want, which will contain ads. I think eventually we’ll blend in just a FEW ad placements above the fold on the main page.
If you try to sell a product that is in low demand then chances are that you are not going to get many sales no matter how hard you try. So it is a good idea to spend a bit of time researching and finding out if a product that you are thinking of promoting is a product that your audience needs. If your site gets decent traffic then you can conduct an online survey and easily get input from your visitors. 

Hi, Nice article. I am not sure about the process though. I can understand, finding a niche. But, when it comes to affiliate programs I get a little lost. Would I be promoting someone else's products? If so, no problem. I know I need to research high end products with gravity, are these products ones in certain stores, or companies, etc.?? If so, do I need to get permissions to be on an affiliate program with that company? Also, if it is products with a company, then how do I offer promotions on their products since they are not mine? Thank you, Nanette Vlahusich 

You only have to look at some of the most popular videos on Instagram, Facebook, and YouTube to know just how much people love animals. It is difficult to get through the day without coming across at least one cute cat or dog video. And people just love their pets! They treat them like part of the family, and even when it comes to shopping for their pets – they really do know how to spend!
I know this from experience. Three years ago I was a struggling affiliate marketer, bouncing from offer to offer (playing a game of what I call “affiliate pinball”). Today I make a full-time income from diverse passive income streams: sales of affiliate products, sales of my own products, and Adsense revenue (my Adsense revenue alone topped $2,000 last month). And it’s all because I focus on serving the needs of a niche audience.
Another way to think about an affiliate marketing niche is as a group of people with a similar interest or problem. This is good way to think of niches for marketing, as you’ll be offering products to satisfy their passions or needs. There’s a balance between choosing an affiliate marketing niche you’ll be able to compete in and there being enough market size for you to generate good profits. If you choose a market with just a few thousand people, it could be very hard to make enough money to justify the work required to reach them.
SkimLinks is probably best for bloggers who want to write content around the affiliate link rather than add affiliate links to existing products. SkimLinks offers a lot of tools to compare commission rates and offers in order to customize your content to optimize your income. Once nice aspect of SkimLinks is that it offers lots of products for non-US creators, including popular UK brands like John Lewis and Tesco.
That’s where market research comes into play. It is important for you to make sure that there is actually a demand for the product niche that you are looking to market. Fair enough – if you came up with a revolutionary product that no one has ever witnessed before – then that’s a whole different ballgame. In that case, you would have to market your latest invention on a whole different level.
Affiliate networks administer programs for individual merchants, handling all the work involved, while generally providing tracking and reporting capabilities to their affiliates to help them keep tabs on their revenues and determine which products or services are producing the best returns. These tools can be helpful to an affiliate in fine-tuning the line of products she decides to promote on her site and, ideally, increasing revenues as a result.
Affiliate marketing programs typically work by having the merchant handle all the logistics involved in selling products or services, processing customer orders and payments, and shipping merchandise—all while the affiliate sits back and collects a commission for each agreed-upon action completed by the visitors the affiliate sends to the merchant’s website via an affiliate link. As long as the affiliate has done her homework and chosen a trustworthy affiliate program, she needn’t worry about non-payment.
The great thing about using a hobby for your niche is your existing familiarity with the topic. This means you’ll spend less time doing research, which makes the writing process less stressful. Trust me, if you pick a niche that you don’t enjoy on some level, the work will be a chore. I learned that lesson when I tried to write dozens of articles about shoes. Never again.
Affiliate marketing is also called "performance marketing", in reference to how sales employees are typically being compensated. Such employees are typically paid a commission for each sale they close, and sometimes are paid performance incentives for exceeding objectives.[21] Affiliates are not employed by the advertiser whose products or services they promote, but the compensation models applied to affiliate marketing are very similar to the ones used for people in the advertisers' internal sales department. 

Good article! I think there are a lot of hopeful “wannabes” who want to get everything without doing the work. You don’t have to have 10+ years of experience or be the all-knowing guru at the top of the mountain, but you do have to be willing to invest in the effort that is required to be successful. However, I have made good headway into a number of niches by going against the grain. If they say you should post a lot on your current activity, I don’t. I tell my audience why I don’t, I make sure that they understand that I am different. Sometimes, however, to establish trust and rapport with your audience, you do need to offer some kinds of proof or authority. Its very difficult to fake these and its better if you know something about what you’re doing. Once you have more experience, it becomes easier to enter a niche and position yourself as an expert. It’s funny but you tend to get smarter and absorb more information as you move up in the internet marketing world. Thanks for the great information!
Good article! I think there are a lot of hopeful “wannabes” who want to get everything without doing the work. You don’t have to have 10+ years of experience or be the all-knowing guru at the top of the mountain, but you do have to be willing to invest in the effort that is required to be successful. However, I have made good headway into a number of niches by going against the grain. If they say you should post a lot on your current activity, I don’t. I tell my audience why I don’t, I make sure that they understand that I am different. Sometimes, however, to establish trust and rapport with your audience, you do need to offer some kinds of proof or authority. Its very difficult to fake these and its better if you know something about what you’re doing. Once you have more experience, it becomes easier to enter a niche and position yourself as an expert. It’s funny but you tend to get smarter and absorb more information as you move up in the internet marketing world. Thanks for the great information!

Thanks for the great info and many examples. If a picture is worth 1000 words, 17 excellent examples are worth gazillions!! BTW, your use of “persona” was 100% correct. While a persona can be fake or deceptive (eg, “she adopted a meek persona every time he was around, but in reality, she was anything but…”), but it in no way implies that person behind it is not real. The more general meaning of the term is any character or personality presented outwardly, as to an audience or the public, and that is precisely how you used the word here.
Interesting anecdote: On one of our “authority sites”…right now, we’ve gone the way of NOT placing ads on the home page, actually. We have images/categories on the first page that people click through to get to the content. Because of this we have an EXTREMELY low bounce rate…everyone who comes to the site (via the primary or exact match KW) has to make another click to get to the area they really want, which will contain ads. I think eventually we’ll blend in just a FEW ad placements above the fold on the main page.
Finding an affiliate program does not have to be as difficult as it sounds. In just a little bit, we’re going to discuss a few of the best affiliate marketing programs as deemed by popular use. A few general ideas to remember, however, are to look at a multitude of options and read testimonials on other individuals’ experiences. As affiliate marketers, you’re all similarly motivated, and listening to what other affiliates have to say about a program or network can help deter you from an unsuccessful or even fraudulent situation.
Affiliate marketing is also called "performance marketing", in reference to how sales employees are typically being compensated. Such employees are typically paid a commission for each sale they close, and sometimes are paid performance incentives for exceeding objectives.[21] Affiliates are not employed by the advertiser whose products or services they promote, but the compensation models applied to affiliate marketing are very similar to the ones used for people in the advertisers' internal sales department.
It’s worth mentioning that Harsh started this blog in 2008, so he’s had roughly nine years to build it up to where it is now. So don’t expect to achieve results like this in a few months. That said, you can achieve a highly respectable income from affiliate marketing within a few short months if you approach it in the right way and have access to the right training.
Amazon Affiliate Sites are raking in the cash by taking part in the Amazon Associates program, or otherwise known as Amazon Affiliates. Absolutely anyone can take part in this program and start monetising their website within minutes. Below we are going to look at some of the most successful sites involved in the program so you can see exactly what they're doing right so you can know how to become a successful amazon affiliate.
Cost per action/sale methods require that referred visitors do more than visit the advertiser's website before the affiliate receives a commission. The advertiser must convert that visitor first. It is in the best interest of the affiliate to send the most closely targeted traffic to the advertiser as possible to increase the chance of a conversion. The risk and loss are shared between the affiliate and the advertiser.
Once your hosting is set up, you need to install a content management system (CMS) for your site. We recommend WordPress because it is easy to use and a beginner (like you!) can quite quickly figure out how it works. Most good hosting providers will have a one-click install option for WordPress, which means it will only take you a couple of minutes and you will have WordPress installed on your site. 
You will notice that this site does try to make some money with Adsense, but the banner ad at the top is an affiliate ad (through Commission Junction) for Fastweb.  I just logged into CJ.com to see how much FastWeb pays – its looks like only $0.80 per lead – OUCH!  This is really low.  This website owner also trys to promote fastweb in the articles – but no Adsense.  I think they should be focusing more heavily on Adsense within the content of their articles to increase their income.  My guess is that this site earns almost $.80 on average per Adsense click (which is MUCH easier to get than a lead).
CONCERN - The amount of affiliate links in this post is huge. The problem with this is it can sometimes become overwhelming for the user (say instead of focusing on a single product). I feel for this type of post it's fine, but you do want to watch the amount of affiliate links you add. There are reports that google favors sites which aren't full of affiliated links than those that contain lots of them.

When you’re in the Top 100, they’re going to be more general. Google and YouTube appeal to just about everybody. As you get further down the list, and especially when you get to the second or third page, you’ll notice that they become more and more a niche and they start appealing to certain groups. Fandango is about movies. E! Online is about entertainment. Poll Daddy is a place for polls. Drudge Report is about politics. As you go down the list, you can find more and more niche sites and that’s a place that you can go to get inspiration for your niche. Obviously like I said, you’re not going to copy these sites because these are massive multimillion dollar sites. What they help you do is come up with topic ideas.

Let's take your info regarding the Yoga niche - I am thinking of making a main Word Press page myself and then build individual pages using software mentioned on your blog called "speedxxx" (can't remember full name 555) These pages can be quickly constructed and easily linked to each other via contextual links. Obviously making sure each page-product are closely related plus the normal traffic generation techniques, do you think this is a viable way to build an authority site Stuart and also overcome this idea that some Amazon products sell whereas some don't?
As search engines have become more prominent, some affiliate marketers have shifted from sending e-mail spam to creating automatically generated web pages that often contain product data feeds provided by merchants. The goal of such web pages is to manipulate the relevancy or prominence of resources indexed by a search engine, also known as spamdexing. Each page can be targeted to a different niche market through the use of specific keywords, with the result being a skewed form of search engine optimization.
Affiliate marketing is referral marketing in a sense, but instead of using word of mouth, every referral is automated online. Where referrals usually come from friends or family, sales that come from affiliate marketing may have no personal relationship with the person who referred them. That’s because anyone can click a link and be directed to a product on your site without the affiliate’s knowledge.
The best way to find suitable brands to promote is by simply using a search engine using: '[Brand] + Affiliate Program'. Some companies run in-house affiliate programs however, this is a very specialist area. Therefore, most companies opt to employ an 'affiliate network' which has already built a large base of affiliates and gained years of experience in running successful programs for clients.

Same here, this post kind of fell from the sky at such a great time. Been building a great community of readers over the years but reached a point where I’m losing money maintaining the site and newsletter. As you said, the ads don’t bring much -ironically I use Adblocks too but affiliate marketing always seemed like a weird and opaque subject. I’ve read many of Chris Guillebeau’s books in the last few months (this is how I discovered your site actually!) and I didn’t realize he had affiliate links for instance. Your post opened up a new window of possibility for me. Still need to process everything and do the work behind but a big thank you to you Sean!
This is a very common way to promote offers. For example, you will often see a blog post with links to certain products or services. If the reader clicks through and makes a purchase, the blog owner will make a commission. These in-text links blend in with other content on your site and are a great way of promoting an offer within your content, without being over-the-top salesy with banners. 
These are some of the best books on affiliate marketing. Each one of these books have something to offer in regards to building your affiliate marketing business. They walk you through the basics of the affiliate business model, provide strategies on how to use various strategies like SEO and social media, and teach you how to think like an entrepreneur.
Despite its older origins, email lists are still a viable source of affiliate marketing income. Some affiliates have email lists they can use to promote the seller’s products. Others may leverage email newsletters that include hyperlinks to products, earning a commission after the consumer purchases the product. Another method is for the affiliate to cultivate email lists over time. They use their various campaigns to collect emails en masse, then send out emails regarding the products they are promoting.
A relative newcomer that was only founded in 2014, ConvertKit has taken the world of email marketing by storm. According to the company, they now have nearly 20,000 active customers of their email services. Their affiliate program works by paying existing customers a lifetime 30 percent commission for referrals that subsequently become ConvertKit customers or who sign up for ConvertKit webinars and other digital products.

The network is, again, contested by some as to whether it’s truly a part of the affiliate marketing conglomerate. But for good measure, we’ll discuss it. The network is essentially the middle man used to manage this exchange. The network helps accomplish such tasks as payment processing, tracking technology, reporting solutions, and can serve as a repository of available affiliates.

So this is a niche I guess. This is an interesting example of a site built around a high price item that I could see people willing to buy online rather than a store. This doesn’t leave a lot of room to expand into other hot tub areas, but if your focus is “inflatable hot tubs” then go for it. I can’t imagine they update it too often, the last time seems to be August 2015, but what’s new in the world of inflatable hot tubs?
The most popular gadgets at the moment always seem to revolve around the mobile phone. Even though a gadget may be trending today, then gone the following month – another invention always pops up to take its place. Manufacturing companies are always looking for ways to improve current designs or come up with completely new ideas to make our lives that much better.
The easiest thing to do is to sign up for an affiliate marketing network like Commission Junction. They provide a marketplace where your affiliate program will be advertised to other affiliate marketers. They also provide the tracking software for your affiliates so you don’t have to build your own tracking system. In some ways this is better because it takes care of the trust issues. Affiliates are always suspicious of whether or not they’re getting credited for the sales they generate. By having an intermediary take care of transaction tracking and payments, the fear of being cheated is alleviated. 
Cost per mille requires only that the publisher make the advertising available on his or her website and display it to the page visitors in order to receive a commission. Pay per click requires one additional step in the conversion process to generate revenue for the publisher: A visitor must not only be made aware of the advertisement but must also click on the advertisement to visit the advertiser's website.
What do you think you could honestly sell customers in the hopes that it would improve their day-to-day? For example, maybe you renovate homes and are always looking for the highest-quality paints or most eco-friendly cleaning solutions for bathrooms and kitchens. If you’re already knowledgeable about a market and have interest in it, that’s a great place to start.
The second reason – and one that’s just as important – is that finding good niches for affiliate marketing lets you build your brand identity. If you become an affiliate marketer that tries to market everything from guitars to basketballs to barbecue sauce, you have no real identity. Finding a niche and focusing on it lets you become ‘the guitar girl’ or ‘the grilling guy’. It allows you to build a brand, a reputation, and a following. This in turn helps you get the most from your efforts at affiliate marketing.
Put your favorite products front and center. The Points Guy as a “Top Cards” section in the main navigational menu that simply lists the top travel credit cards. It doesn’t bring in as much traffic as some of the other content, but it does okay, it’s an easy place for people to find the most important products for people interested in this sort of thing.
Hi Jamie! Thank you for the great information. I just learned about affiliate marketing last week. The source however, is an older couple who work for World Wide Dreams Builders (WWDB). So, basically Amway. After researching a bit. I have no interest in WWDB and. (It sounds like years of recruiting people with minimal payout) Though, I am highly intrigued by e-commerce and affiliate marketing. Before your post the company I recognized was Amazon. Can you please tell me if that will be the best 1st step. I am currently an unemployed student Veteran. So plan to fully emerge into this business regime and would greatly appreciate your advice on this!!!

Now you should have a pretty good idea of what niche you are going to get involved with. It is possible that you haven’t narrowed the list down to a single topic area, but you probably have found a few ideas that you feel real good about. Now at this point, it’s important to get an idea of how much money you can potentially make in your chosen niche. ClickBank is a great place to go to that search. First you browse top products in your category. If you don’t find any offers, that is not a good sign. It could mean that no one has been able to monetize that niche.
Cost per click was more common in the early days of affiliate marketing but has diminished in use over time due to click fraud issues very similar to the click fraud issues modern search engines are facing today. Contextual advertising programs are not considered in the statistic pertaining to the diminished use of cost per click, as it is uncertain if contextual advertising can be considered affiliate marketing.
This is real informatic information. I found this one real meaningful, wow! you truly showing the way affiliate works. I agree ad monetize can be passive income theme while affiliate can be our primary hope…I read so many articles but feels like something is hidden..but found this one real insidefull. This is showing us how our 100 bug can be harvested from from small sources. Because newbies might want to give up blogging as they are not going to earn because they thought it’s one shot income source. Thanks Sean it will really encourage every new entrepreneurs.
SimilarWeb tells us that visitors go to over 3.75 pages per visit which is a lot. But “outdoor people” are obsessive and they love gear. I know this because I am one! If you start checking out one product, you’ll see another interesting product and so on… And, people spend a decent amount of time on the site. All that leads to a bounce rate under 50%.
When you’re looking at affiliate sites like this one (and, indeed, when you’re planning your own affiliate site) ask yourself what the affiliate is trying to make you do (or what you want your own visitor to do). Question what desired action the affiliate is pushing for: do they want you to read their articles? Sign up for their newsletter? Click on their ads? You’ll often find yourself being gently directed towards a certain action in one way or another. This will be what the affiliate determines to be the course that will eventually get him or her the most money!

Another way to check whether or not your niche is something that you can promote affiliate offers on is actually to look at Google AdWords and check out the cost-per-click for keywords related to the niche that you might want to enter. Head over to Google AdWords, log in, and under Tools and Analysis, choose Keyword Planner. You want to click on Search For New Keyword Ad Group Ideas and enter a few keywords related to your niche: Travel, traveling, things like that. Click on Get Ideas, then click on Keyword Ideas and pay attention to the suggested bid. The suggested bid is basically how much an AdWords advertiser pays for one click in AdWords for people searching for this particular keyword.

Let's pretend you love to cook and want to create a recipe blog. “Recipes” is a very competitive arena to build a brand new brand in. So you may want to narrow the focus a bit and choose a specific recipe style – low carb recipes, Paleo recipes, recipes portioned for one (AKA single people living alone), low-fat recipes, dessert recipes, holiday recipes, etc. Almost every broad niche has multiple sub-sects within it that may hold an opportunity for you. That said, I'd ensure the domain and brand you go with have the ability to expand into wider content and monetization opportunities as your brand grows.
Nice post about Affiliate Marketing and creating a niche themed website. When I started out I took the route of the Affiliate Bootcamp because I was hearing that much based sites are dead and make no money. This article proves just that it is possible. I hope to be earning really good money sometime soon, if not I might have to try a niche based site instead. Thanks for sharing
This is the really fun part when it comes to finding your niche! You get to play around here, and search for niche ideas, which is super-easy with Google’s External Keyword Tool. This is a free tool that allows you to find out both local and global search volumes for certain keywords, related keywords, as well as the competitiveness of those keywords, too.
×